We're aiming to put £10 million a year into community sport

April 30, 2020

GiveToLocal Partners With Staffordshire FA

GiveToLocal is delighted to announce that Staffordshire has become the latest county Football Association to join our growing community.

The agreement between the two organisations will help to secure sustainable funding for grassroots football clubs across the county.

The partnership means that Staffordshire is now the fifth county FA to partner with GiveToLocal in the last few months, following previous agreements with Northumberland, North Riding, Suffolk and Nottinghamshire.

And the partnership with the FA is not the only GiveToLocal activity to impact upon Staffordshire this week after local football club Werrington Wasps secured £1,000 as part of our #InspiredToGive 21 days of giveaways initiative.

Alongside Wasps’ giveaway success, GiveToLocal has also received the backing of Staffordshire-born Olympic champion Adam Peaty.

And Gareth Thomas, Communications and Relationships Officer for the Staffordshire FA, is excited by the prospect of working with GiveToLocal.

He said: “Our initial discussions with GiveToLocal - and the research we have done on the service they provide - suggests that grassroots sports clubs could really benefit from embracing their platform.

“The platform is, potentially, a great way for clubs to provide more to their local sponsors, in terms of exposure and their reach to the local community.

“I think this period is a good opportunity for clubs to take stock and ensure that their teams can survive in the short term and thrive in the longer term when football resumes.

“I think now would be a good time for clubs to research and consider embracing the GiveToLocal platform and to share this message with their members and the wider community.”

As a result of the outbreak of COVID-19 across the UK, community sport has been postponed indefinitely.

And while the long-term impact could be cause for concern, Gareth is adamant that now is a time for communities to stick together in the face of the current crisis.

“As well as missing football and all the physical and social benefits that come with it, I think many clubs are finding the financial side of things challenging,” he added.

“Clubs with ongoing bills and expenditure, but very little income, are finding this period particularly challenging.

“Sport plays a huge role in society and grassroots sport provides millions of people with the opportunity to participate in sport, whether that’s as a player, volunteer, official or spectator.

“Grassroots sports clubs are right at the heart of every community and it’s vitally important that we do all we can to ensure that all clubs can survive and thrive when sport is able to resume.”

With Staffordshire now joining GiveToLocal’s growing community of county FAs, our new ambition of putting £10m per year into community sports across the UK has been further strengthened.

And a delighted Colin Stromsoy, Director of Strategic Partnerships, is excited by the prospect of working with another valued county FA.

“I have no doubt that the Staffordshire FA will be an excellent partner for GiveToLocal moving forward,” said Colin.

“To be able to offer clubs across the county of Staffordshire much needed support during this time is an overwhelming positive.

“At the moment, things are tough for everyone associated with grassroots football.

“But we’re here to help.

“We look forward to working with Gareth and the team at Staffordshire as we look to tackle the challenges facing our communities, local businesses and sports teams.”

READ ANOTHER ARTICLE